Midland, a leader in two-way radio communication technology, is proud to announce its return as the official Off-Road Communications Sponsor of Jeep Beach 2025, the world’s largest Jeep-exclusive gathering, taking place from April 18-27, in Daytona Beach, Florida.  

This marks Midland’s second year sponsoring the premier event, which attracts thousands of Jeep enthusiasts to celebrate their love for the iconic brand and its vibrant community. The event offers a thrilling lineup of activities, including off-road adventures, cruising the drivable beach, and shopping from top gear vendors like Midland. Attendees can also check out the legendary Daytona International Speedway and drive their Jeep through the challenging obstacle course. 

As the Official Off-Road Communications Sponsor, Midland ensures Jeep owners stay connected and safe, even in the most remote locations where cell service is unreliable. Midland’s high-performance communication solutions and accessories provide off-roaders with reliable, long-range connectivity, no matter the terrain or conditions. 

“Being the Official Off-Road Communications Sponsor of Jeep Beach for a second consecutive year highlights our unwavering commitment to the off-road community,” said Andrew Kinsman, Director of Category Marketing at Midland. “For years, Jeep owners have relied on our MicroMobile GMRS two-way radios and we’ve seen even more excitement with our Jeep co-branded handhelds and MicroMobile® base stations. Jeep Beach is the ultimate gathering for off-road enthusiasts, making it the perfect place to showcase Midland’s dedication to enhance safety, connectivity, and the overall off-road experience.” 

Midland will be showcasing its latest gear at Cracker Ranch Off-Road Park on April 23-24 and at the JB25 Main Event & Vendor Show located on the speedway from April 25-26. Attendees can get hands-on experience with Midland’s range of Jeep-branded communications tools and accessories, including: 

For more information and registration details on Jeep Beach, visit: https://www.jeepbeach.com/   

 

About Midland    A leader in communication solutions for over 50 years, Midland has transformed the way people stay connected. From introducing the first CB radios in the United States to being at the forefront of two-way radios, as well as weather and emergency alert technology, the company is committed to innovation, safety, reliability and efficiency. Located in Kansas City, the heart of the Midwest, Midland’s easy-to-use radios ensure exceptional communication access for everyone, keeping families, friends, and professionals connected, while their top-of-the-line weather and emergency radios empower preparedness during critical situations. For more information, visit www.midlandusa.com. 

 

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