California Privacy Notice

This Privacy Notice for California residents supplements the License Plate Media, LLC., Privacy Policy. This Notice applies to website visitors, app users, and customers in California. This Notice gives California residents additional information about our information collection and use practices required by the California Consumer Privacy Act of 2018 (“CCPA”), and also provides California residents with specific privacy rights. For purposes of this California Privacy Notice only, “we” and “our” refers to License Plate Media, LLC.

Information About the Personal Information We Collect

The following chart provides information about the categories of personal information that we collect, the purposes for which we use the information, the sources of the information, and the categories of third parties to whom we disclose the information for business purposes.

Information you provide to us:

• Registration, subscription, or contact information such as e-mail address, name, phone number, and billing information:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Other users who provide information about you
    • Consumer data resellers
    • Public records databases
    • Events
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Contests and promotions partners
    • Marketers
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Customer service information such as questions and other messages you address to us through online forms, by e-mail, over the phone, or by post; and summaries or voice recordings of your interactions with customer care:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Improve the Services
    • Communicate with you & provide customer service
    • Bug detection and error reporting
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Demographic, statistical, and interest information such as your age, date of birth, gender, interests, lifestyle, and household information, and hobbies:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Improve the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Our marketing and third-party marketing and advertising purposes
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Other users who provide information about you
    • Consumer data resellers
    • Our affiliates
    • Public records databases
    • Conferences and other events
    • Social media networks, in accordance with your preferences
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Contests and promotions partners
    • Marketers
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Financial and transactional information such as credit or debit card number, verification number, and expiration date, to process payments and information about your transactions and purchases with us:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Third-party payment processors who collect this information on our behalf and who also have an independent relationship with you
    • Third party partners or co-branded partners
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Third parties for legal purposes
    • Entities for sales or transfer of business or assets
• User-generated content such as comments on articles, photos, videos, audio, any information you submit in public forums or message boards, reviews and feedback or testimonials you provide about our Services:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Other users who provide information about you in connection with their event or profile
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Contests and promotions partners
    • Marketers
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Research, survey, or sweepstakes information (including personal identifiers and user generated content) collected if you participate in a survey or sweepstakes; includes information needed for you to participate (such as contact information), and to fulfill your prize:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Survey or sweepstakes partners
    • Researchers and analysts
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Contests and promotions partners
    • Marketers
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Contact Information about others (including personal identifiers) such as name and mailing address to send a gift or use our send-to-a-friend functionality:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Auditing consumer interactions
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Other users (if you are the recipient of a communication)
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Social media information if you link your account or access the Services through a third-party connection or log-in, we may have access to any information you provide to that social network depending on your privacy settings such as your name, e-mail address, friend list, photo, gender, location, and current city; and information you provide to us directly through our pages on social networking and blogging platforms (e.g., Facebook, Instagram, and Twitter):
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You
    • Social media networks, in accordance with your privacy preferences on such services
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Other individuals, services, and partners at your request
    • Contests and promotions partners
    • Marketers
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets

Information we collect automatically from you and/or your device:

• Device information and identifiers such as IP address; browser type and language; operating system; platform type; device type; software and hardware attributes; and unique device, advertising, and app identifiers:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Improve the Services
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
    • Security, fraud, and legal compliance
  • Sources of personal information:
    • You (through your device)
    • Advertising providers
    • Analytics providers
    • Cookies and tracking technologies
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Advertisers, ad networks and advertising partners
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Internet network and device activity data such as information about files you download, domain names, landing pages, browsing activity, content or ads viewed and clicked, dates and times of access, pages viewed, forms you complete or partially complete, search terms, uploads or downloads, the URL that referred you to our Services, the web sites you visit after this web site; and other web usage activity and data logged by our web servers, whether you open an e-mail and your interaction with e-mail content, access times, error logs, and other similar information. See Cookie Policy for more information about how we collect and use this information:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Personalize your experience
    • Improve the Services
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
  • Sources of personal information:
    • You (through your device)
    • Advertising providers
    • Analytics providers
    • Cookies and tracking technologies
    • Marketers
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Advertisers, ad networks and advertising partners
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets
• Geolocation information such as city, state and ZIP code associated with your IP address; and precise geolocation information from GPS-based functionality on your mobile devices, in accordance with your mobile device settings:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Personalize your experience
    • Improve the Services
    • Our marketing and third-party marketing and advertising purposes
    • Bug detection and error reporting
    • Auditing consumer interactions
  • Sources of personal information:
    • You (through your device)
    • Advertising providers
    • Analytics providers
    • Marketers
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Online advertisers, ad networks and advertising partners
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets

Information We Infer or Inference Information We Receive from Third Parties:

• Inference Data such as information about your potential preferences that we infer from your activities on the Services, and information you provide or inference information we receive from other parties:
  • Purposes of use (see “How We Use The Information We Collect” in our Privacy Notice for additional information):
    • Provide the Services
    • Communicate with you and provide customer service
    • Personalize your experience
    • Improve the Services
    • Our marketing and third-party marketing and advertising purposes
  • Sources of personal information:
    • You, if we infer it from your information and activities
    • Advertising providers
    • Consumer data resellers
    • Our affiliates
  • Categories of third parties to whom we disclose the information (see “When We Share Information” in our Privacy Notice for additional information):
    • Service providers
    • Our affiliates
    • Online advertisers, ad networks and advertising partners
    • Social media networks
    • Entities for legal purposes
    • Entities for sales or transfer of business or assets

California Information & Deletion Rights

If you are a California resident, the CCPA allows you to make certain requests about your personal information. Specifically, the CCPA allows you to request us to:

• Inform you about the categories of personal information we collect or disclose about you; the categories of sources of such information, the business or commercial purpose for collecting your personal information, and the categories of third parties with whom we share/disclose personal information;
• Provide access to and/or a copy of certain personal information we hold about you;
• Delete certain personal information we have about you; and
• Provide you with information about the financial incentives that we offer to you, if any.

Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide the Services to you.

Verification: We will take reasonable steps to verify your identity before responding to a request, which may include, at a minimum, depending on the sensitivity of the information you are requesting and the type of request you are making, verifying your name, e-mail address, and physical address.

You are also permitted to designate an authorized agent to submit certain requests on your behalf. In order for an authorized agent to be verified, you must provide the authorized agent with signed, written permission to make such requests or a power of attorney. We may also follow up with you to verify your identity before processing the authorized agent’s request.

If you would like further information regarding your legal rights under California law or would like to exercise any of them, please submit your request to License Plate Media, c/o OVRmag.com 2370 Carson Street, Suite #138, Torrance, CA 90501. Please reference which LPM product(s) your inquiry is tied to. If you prefer, you may email us at Privacy@OVRmag.com to make your request.

You also have the option to log in to your My Account page on OVRmag.com to exercise your rights by updating your Communication Preference and requesting a full data report.

Notice of Right to Opt-Out of Sale of Personal Information

California residents may opt out of the “sale” of their personal information. Under the CCPA, “sale” is broadly defined to mean the sharing of personal information with third parties who are not acting as our service providers or who are otherwise not restricted from using data only on our behalf or pursuant to an applicable CCPA exception.

In some circumstances, we may share certain of your information with third parties to provide you with offers, promotions, and opportunities that may be of interest to you, which may be considered a “sale” under the CCPA. Under the CCPA, “sale” may also include allowing third parties to “collect” certain information, such as IP address, and/or browsing behavior, through cookies and similar technologies, to deliver targeted advertising on the Services or other services. Advertising, including targeted advertising, enables us to provide you certain content for free and allows us to provide you offers relevant to you.

If you would like to opt out of our use of your information for such purposes that are considered a “sale” under California law, you may do so as outlined on your My Account page.

Please note that we do not knowingly sell the personal information of minors under 16 years of age without legally-required affirmative authorization.

The CCPA further provides you with the right to not be discriminated against (as provided for in applicable law) for exercising your access, deletion or sale opt out rights.

California “Shine the Light” Disclosure

If a company shares “personal information” (as defined in California’s “Shine the Light” law, Civil Code § 1798.83) with third parties for their direct marketing purposes (e.g., to send offers and information that may be of interest to you), California law requires either providing a mechanism by which consumers can obtain more information about such sharing over the prior calendar year, or providing a mechanism by which consumers can opt out of such sharing. As discussed above, we provide an opt out for this sharing. If you are a California resident and would like to opt out of sharing pursuant to this law, please log into your MyAccount page to opt out.